Christian Metz:
He was born on deceember 12, 1931 and died on september 7, 1993. He was a French film theorist.
he has believed that there are certian structures that go into reconstruction and pleasure of cinematic spectator.
In this section now i will talk about the christian metz theory of genre developement
He has discovered and believed that genre has developed into four stages:- Stage 1-Experimentation
- Stage 2- Classic
- Stage 3-Parody
- Stgae 4-Deconstruction
http://mqayum-suttonmediaas.blogspot.com/2009/01/christian-metz-and-his-development-of.html
An example of Parody from a hiphop/RnB music video is Beyonces-Run the world
http://www.youtube.com/watch?v=VBmMU_iwe6U&ob=av2e
The music video has the codes and conventions being mocked as it all of her other videos she is seen to be vulnerable and then in this music video she is seen to be dominant over the men.so i think this video is an example of stage 3- parody of the genre theory.
An example of Experimentation from a hiphop/RnB music video is
Cee lo green's forget you. i think this because it shows the msuic is the building of the future text of the genre. http://www.youtube.com/watch?v=bKxodgpyGec
An Example of Classic from a hiphop/RnB music video is Usher's OMG ft will.i.am. I think this has the classic stage of the genre theory as it shows all the codes and conventions a hiphop video is supposed to have. http://www.youtube.com/watch?v=1RnPB76mjxI
The music video -we belong together by mariah carey shows the stage four of christians metz theory. I think this becasue it is selecting text that unpicks the well established codes and conventions to form hybrids from the genre. http://www.youtube.com/watch?v=0habxsuXW4g&ob=av2e
This music video has the deconstruction of music video from metz theory as it has many codes and conventions to for hybrids.
